Lead Capture
Stream Lead Capture shows a call-to-action (CTA) form when players join a stream. Use it to collect email, name, and phone — and, when name collection is on, automatically submit guest highscores without a second name prompt.
Setting Up Lead Capture
Section titled “Setting Up Lead Capture”- Go to Streams and create or edit a stream
- Open the Lead Capture step in the stream wizard
- Toggle lead capture on
- Customize the form title, message, and consent checkbox
- Choose which fields to collect and when the form appears
- Save the stream
Form Fields
Section titled “Form Fields”Each field can be set independently:
| Field | Options | Default |
|---|---|---|
| Required or Optional | Required | |
| Name | Off, Optional, or Required | Off |
| Phone | Off, Optional, or Required | Off |
Timing
Section titled “Timing”- After play (default) — the form appears when the game ends
- Before play — the form appears before the player starts; useful when you want contact details up front
Highscore Name Reuse
Section titled “Highscore Name Reuse”When all of the following are true, DailyPlay does not show a separate “enter your name for the highscore” prompt:
- Lead Capture is enabled on the stream
- The Name field is set to Optional or Required (not Off)
- The game supports highscores
The name from the CTA form is reused to submit the guest highscore in one step.
| Timing | What happens |
|---|---|
| Before | The player enters their name once; after the game, that name is used for the highscore |
| After | The end-of-game CTA collects the name and submits both the lead and the score together |
This is separate from the social scoreboard’s Collect Player Name toggle. That option is for team scoreboard overlays when the stream CTA is not already collecting the name. See Social & Leaderboard.
Viewing Leads
Section titled “Viewing Leads”Submitted leads appear in organization Reports under the Leads tab, including name, email, phone, consent flags, stream/game context, and the player’s score when a highscore was recorded with the submission.
You can filter by stream and export to CSV. See Analytics.
Best Practices
Section titled “Best Practices”- Turn Name on (Optional or Required) whenever the stream includes highscore games, so players only enter their name once
- Use Before play for gated events where you need contact details before gameplay
- Use After play when you want friction-free play first, then convert high engagers
- Pair Lead Capture with Connections to push new leads into your CRM