# Glossary

A glossary of terms and concepts used throughout DailyPlay.

## A

### Active

A status indicating a game, prize, or voucher is currently live and available.

### Admin

An organization role with full management capabilities except organization-level controls like
deletion.

### Analyst

An organization role with view-only access focused on data and analytics.

### Archived

A game status indicating it's hidden from public but preserved for records.

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## B

### Brand

An organization type for companies creating games for their own customers.

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## C

### Campaign

A coordinated promotional effort using one or more games to achieve marketing goals.

### Claimed

The status of a voucher code that has been assigned to a player.

### CTA (Call-to-Action)

A prompt that collects contact details or drives a next action — either a per-game post-play screen
(email signup or link) or a stream [Lead Capture](/streams/lead-capture/) form. When a stream CTA
collects a name on a highscore game, that name is reused for the guest highscore so players are not
asked twice.

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## D

### Draft

A game status indicating work in progress, not publicly playable.

### Difficulty

A setting that controls how challenging a game is, typically on a scale of 1-10.

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## E

### Editor

An organization role with content creation and management access.

### Embed

The process of displaying a DailyPlay game within another website using an iframe.

### Expiry Date

The date after which voucher codes are no longer valid.

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## G

### Gachapon

A lucky-draw game template styled like Japanese capsule machines.

### Game Template

A pre-built game that can be customized with brand assets and settings.

### Grid Box

A lucky-draw game template where players tap boxes to reveal prizes.

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## I

### iframe

An HTML element used to embed content from one website into another.

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## L

### Leaderboard

A ranking of players by score, available for each game.

### Lucky-Draw Game

A game type where outcomes are determined by chance, such as Spin the Wheel.

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## M

### Member

A user who belongs to an organization with an assigned role.

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## O

### Organization

A shared workspace in DailyPlay for team collaboration.

### Owner

The highest organization role with complete control over all settings and members.

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## P

### Play

A single game session from start to finish.

### Prize

A reward that can be won in a lucky-draw game.

### Prize Slot

A configurable position in a lucky-draw game that defines a possible prize outcome.

### Probability

The percentage chance of winning a specific prize in a lucky-draw game.

### Published

A game status indicating it's live and publicly playable.

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## Q

### QR Code

A scannable barcode that links to a game URL.

### Quantity

The number of a specific prize available to be won.

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## R

### Replay

When a player plays the same game multiple times.

### Role

A set of permissions assigned to organization members (Owner, Admin, Editor, Analyst, Viewer).

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## S

### Skill Game

A game type where the player's score depends on their actions and abilities.

### Slug

A URL-friendly identifier, such as `acme-studios` in organization URLs.

### Spin the Wheel

A lucky-draw game template featuring a classic prize wheel.

### Studio

An organization type for game studios or creative teams.

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## T

### Template

See Game Template.

### Thumbnail

The preview image shown when a game is shared or listed.

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## U

### UTM Parameters

URL parameters used to track marketing campaigns (utm_source, utm_medium, utm_campaign).

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## V

### Viewer

An organization role with basic view-only access.

### Voucher

A unique code that can be distributed as a prize and redeemed for rewards.

### Voucher Set

A collection of voucher codes organized for a specific campaign or purpose.